WEEK BY WEEK BREAKDOWN

ON PAPER:


ACCOUNT:
this was my initial plan for moving forward on a week-by-week basis. it quickly dissolved as screenprinting kept being pushed back because of alterations, delays, rethinking, and scrapping of symbols.

NOTES/FEEDBACK

FROM DISCUSSIONS WITH OTISSIANS:


KOREAN AND JAPANESE NOTES:


ACCOUNT:
talking to and pulling from otis students became a critical piece of the hgosns puzzle. the sweatshirts for them should be about them, and i tried to allow the symbols to reward the people who would wear them by using bits and pieces of all of the cultures found in otis.

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EARLY FEEDBACK NOTES(W/ SKETCHES):


FEEDBACK AGAIN:


FEEDBACK ONCE MORE:


NEXT ROUND OF FEEDBACK:


LAST FEEDBACK, WITH RANDOM ED FELLA NOTES:


ACCOUNT:
feedback is really crucial to my process. i often overwork a project to the point of bordering irrelevancy, and my teachers and classmates were incredibly important throughout the whole refining process. there were definitely good weeks and bad weeks, but every step was important to understanding the necessities of my design process.

SKETCHES

WHERE IT STARTED:


IDEAS FOR JACKET LAYOUTS:


ACCOUNT:
i started early sketches while on SPRING BREAK. from the beginning of the project, i had many thoughts for production - but still needed to investigate how to make everything function properly within a system.

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EARLY SYMBOLS SKETCHES(W/ FEEDBACK NOTES):


IMPORTANCE OF PLACEMENT:


SYMBOL OPTIONS IN EARLY STAGES:


SECOND PAGE OF SYMBOL OPTIONS IN EARLY STAGES:


ACCOUNT:
many of the early sketches were simple, fast, and plain. i began working towards layered imagery quickly - and attempted to find a harmony between obvious and abstraction.

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EARLY LOGO DEVELOPMENT:


HGOSNS SYMBOL WORK:


ACCOUNT:
i had almost completely finished every symbol for the sweatshirt before i took a true attempt at the symbol which would unite all of the sweatshirts. i wanted the language of all of the other symbols to inform the designing of the HGOSNS mark. it needed to be the crown of the whole project, and it was the most enjoyable of all the symbols to design.

THE MARK, IN CASE YOU'VE FORGOTTEN:
THE HGOSNS SYMBOL

INSPIRATIONS

FROM MOST IMPORTANT TO LEAST:

RUSSIAN GANG TATTOOS

COLLEGIATE SWEATSHIRTS/SWEATERS

HIGH SCHOOL LETTERMAN'S JACKETS

MILITARY UNIFORMS

NATIVE AMERICAN ADORNMENT

AVIATION UNIFORMS

ASTRONAUTS

GANG LETTERING

THE OLYMPICS - UNIFORMS, MEDALS, and DECORATION

YAKUZA TATTOOS

BOXING

ACCOUNT:
i sat for many hours in the otis library scouring books. i took somewhere in the thousands of photos to keep track of everything i liked and thought could be useful.

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PRIMARY:


ACCOUNT:
these books were extremely helpful for research and inspiration. they offered great insight into the tattoos and their backgrounds. i need to say thank you to michelle for lending me these books. this project would not be what it was without your kind lending.

ON AMAZON:
VOLUME ONE
VOLUME THREE